Aykut Yılmaz profile image
Aykut Yılmaz Assoc. Prof. Dr. SAKARYA UYGULAMALI BİLİMLER ÜNİVERSİTESİ
Publication 6 Review 8 CrossRef Cited 8 TR Dizin Cited 3
6 Publication
8 Review
8 CrossRef Cited
3 TR Dizin Cited
0000-0001-8076-0349

Research Fields

Integrated Marketing Communication Marketing Marketing Research Methodology Advertisement Consumer Behaviour

Institution

SAKARYA UYGULAMALI BİLİMLER ÜNİVERSİTESİ

Popular Publications

SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors: Aykut Yılmaz , Tarık Yolcu, Kürşad Özkaynar , Ömer Sezai Aykaç
Published: 2020 , Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.740519
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 4158

3

2

4158

İNDİRİM MARKETLERİNİ KİMLER, NEDEN TERCİH EDER?
Authors: Aykut Yılmaz , Ömer Aykaç , Tarık Yolcu , Kürşad Özkaynar
Published: 2021 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.751538
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 2146

3

1

2146

Artificial Intelligence vs Human in Advertisement Text Writing
Authors: Aykut Yılmaz
Published: 2023 , Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.1345154
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1568

0

1

1568

Publications

Reflectıon of Theorıes Used in Advertısıng on Consumer Behavıor: A Projectıon for Metaverse Areas
Authors: Kürşad Özkaynar , Tarık Yolcu , Aykut Yılmaz , Ömer Sezai Aykaç
Published: 2025 , Turkish Academic Research Review
DOI: 10.30622/tarr.1701194
FAVORITE 0 TOTAL DOWNLOAD COUNT 43

0

43

LITERATURE REVIEW OF STUDIES ON INTERNAL AUDIT IN DERGİPARK AND THE PLACE OF INFORMATION TECHNOLOGIES
Authors: Aydın Bağdat , Aykut Yılmaz , Gökhan Gürler
Published: 2024 , Denetişim
DOI: 10.58348/denetisim.1540755
FAVORITE 0 TOTAL DOWNLOAD COUNT 295

0

295

MEASURING CONSUMERS' ATTITUDES TOWARDS SALES PROMOTION PRACTICES: A SCALE DEVELOPMENT STUDY
Authors: Aykut Yılmaz , Hayrettin Zengin
Published: 2023 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1334383
FAVORITE 0 TOTAL DOWNLOAD COUNT 373

0

373

Artificial Intelligence vs Human in Advertisement Text Writing
Authors: Aykut Yılmaz
Published: 2023 , Journal of Economics Business and Political Researches
DOI: 10.25204/iktisad.1345154
FAVORITE 1 TOTAL DOWNLOAD COUNT 1568

1

1568

İNDİRİM MARKETLERİNİ KİMLER, NEDEN TERCİH EDER?
Authors: Aykut Yılmaz , Ömer Aykaç , Tarık Yolcu , Kürşad Özkaynar
Published: 2021 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.751538
FAVORITE 1 TOTAL DOWNLOAD COUNT 2146

1

2146

SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors: Aykut Yılmaz , Tarık Yolcu, Kürşad Özkaynar , Ömer Sezai Aykaç
Published: 2020 , Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.740519
FAVORITE 2 TOTAL DOWNLOAD COUNT 4158

2

4158

Articles published in
Akademik Hassasiyetler
Akademik Hassasiyetler
Denetişim
Denetişim
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
Journal of Economics and Administrative Sciences
Journal of Economics and Administrative Sciences
Journal of Economics Business and Political Researches
Journal of Economics Business and Political Researches
Turkish Academic Research Review
Turkish Academic Research Review

Reviews

Abant Sosyal Bilimler Dergisi
Abant Sosyal Bilimler Dergisi
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Anadolu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Erciyes University Journal of Faculty of Economics and Administrative Sciences
Erciyes University Journal of Faculty of Economics and Administrative Sciences
International Journal of Economics and Administrative Studies
International Journal of Economics and Administrative Studies
International Journal of Islamic Economics and Finance Studies
International Journal of Islamic Economics and Finance Studies
International Journal of Management Academy
International Journal of Management Academy
Journal of Economy Business and Management
Journal of Economy Business and Management
The Journal of Business Science
The Journal of Business Science

Publications

LITERATURE REVIEW OF STUDIES ON INTERNAL AUDIT IN DERGİPARK AND THE PLACE OF INFORMATION TECHNOLOGIES
Authors: Aydın Bağdat , Aykut Yılmaz , Gökhan Gürler
Published: 2024 , Denetişim
DOI: 10.58348/denetisim.1540755
CITED 2 FAVORITE 0 TOTAL DOWNLOAD COUNT 295

2

0

295

İNDİRİM MARKETLERİNİ KİMLER, NEDEN TERCİH EDER?
Authors: Aykut Yılmaz , Ömer Aykaç , Tarık Yolcu , Kürşad Özkaynar
Published: 2021 , International Journal of Economics and Administrative Studies
DOI: 10.18092/ulikidince.751538
CITED 3 FAVORITE 1 TOTAL DOWNLOAD COUNT 2146

3

1

2146

SİYASAL PAZARLAMA VE SİYASAL İLETİŞİMDE POST-TRUTH: DONALD TRUMP ÖRNEĞİ
Authors: Aykut Yılmaz , Tarık Yolcu, Kürşad Özkaynar , Ömer Sezai Aykaç
Published: 2020 , Journal of Economics and Administrative Sciences
DOI: 10.37880/cumuiibf.740519
CITED 3 FAVORITE 2 TOTAL DOWNLOAD COUNT 4158

3

2

4158

Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
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