Bora Açan profile image
Bora Açan Asst. Prof. Dr. YALOVA ÜNİVERSİTESİ, YALOVA MESLEK YÜKSEKOKULU, PAZARLAMA VE REKLAMCILIK BÖLÜMÜ
Publication 5 Review 1
5 Publication
1 Review
0000-0001-6380-897X

Research Fields

Marketing Digital Marketing Consumer Behaviour

Institution

YALOVA ÜNİVERSİTESİ, YALOVA MESLEK YÜKSEKOKULU, PAZARLAMA VE REKLAMCILIK BÖLÜMÜ

Popular Publications

The Effects of Materialism and Hedonic Shopping Value on the Impulse Buying Behavior: A Study on University Students in Turkey
Authors: Bora Açan , Şeniz Özhan , Duygu Talih Akkaya
Published: 2021 , OPUS International Journal of Society Researches
DOI: 10.26466/opus.778848
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 2757

0

1

2757

Social Media Marketing and Social Media Types
Authors: Bora Açan
Published: 2024 , Turkish Journal of Marketing Research
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 983

0

1

983

Publications

Examination of the conceptual structure of publications on marketing and artificial intelligence: A bibliometric analysis
Authors: Bora Açan
Published: 2025 , İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 88

0

88

Social Media Marketing and Social Media Types
Authors: Bora Açan
Published: 2024 , Turkish Journal of Marketing Research
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 983

1

983

The Effects of Materialism and Hedonic Shopping Value on the Impulse Buying Behavior: A Study on University Students in Turkey
Authors: Bora Açan , Şeniz Özhan , Duygu Talih Akkaya
Published: 2021 , OPUS International Journal of Society Researches
DOI: 10.26466/opus.778848
FAVORITE 1 TOTAL DOWNLOAD COUNT 2757

1

2757

KOLAYDA MALLARDA MÜŞTERİ PROFİLİ VE TÜKETİM TERCİHLERİ: İSTANBUL HALK EKMEK MÜŞTERİLERİNE YÖNELİK BİR ARAŞTIRMA
Authors: Bora Açan
Published: 2010 , Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 2180

0

2180

Öğretim Elemanlarının Akademik Kalite Özelliklerinin Değerlendirilmesi: Kafkas Üniversitesi İİBF Örneği
Authors: Reha Saydan, Bora Açan , Reha Saydan
Published: 2010 , Journal of Graduate School of Social Sciences
DOI: -
FAVORITE 0 TOTAL DOWNLOAD COUNT 1426

0

1426

Articles published in
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
Atatürk Üniversitesi İktisadi ve İdari Bilimler Dergisi
İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi
İstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi
Journal of Graduate School of Social Sciences
Journal of Graduate School of Social Sciences
OPUS International Journal of Society Researches
OPUS International Journal of Society Researches
Turkish Journal of Marketing Research
Turkish Journal of Marketing Research

Reviews

Electronic Journal of Social Sciences
Electronic Journal of Social Sciences
There are no Crossref cited.
Popular Publications: It is determined automatically by the researchers doing research in DergiPark according to the statistics of being added to the favorites. CrossRef Cited: The citations shown in DergiPark are drawn from CrossRef. For this, the cited and cited articles must be registered in CrossRef (DOI number). ^: Citation numbers are reflected in the system by DergiPark at certain periods.
Interactive Guide Tool
If you want to see the panel introduction, you can click Start Tour.