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Sami Sever Asst. Prof. Dr. İNÖNÜ ÜNİVERSİTESİ
Publication 10 Review 4 CrossRef Cited 8 TR Dizin Cited 10
10 Publication
4 Review
8 CrossRef Cited
10 TR Dizin Cited

Research Fields

Consumer Behaviour Product and Brand Management Marketing (Other)

Institution

İNÖNÜ ÜNİVERSİTESİ

Popular Publications

THE EFFECT OF CONSUMER PERSONALITY IN BRAND PREFERENCE ON BRAND PERSONALITY PERCEPTION
Authors: Kübra Arslan, Kahraman Çatı , Sami Sever
DOI: 10.54439/gupayad.1008956
CITED 2 FAVORITE 3 TOTAL DOWNLOAD COUNT 1945

2

3

1945

3

1

5710

Publications

0

290

0

836

3

1945

1

5710

Publications

1

0

836

THE EFFECT OF CONSUMER PERSONALITY IN BRAND PREFERENCE ON BRAND PERSONALITY PERCEPTION
Authors: Kübra Arslan, Kahraman Çatı , Sami Sever
DOI: 10.54439/gupayad.1008956
CITED 2 FAVORITE 3 TOTAL DOWNLOAD COUNT 1945

2

3

1945

2

0

912

3

1

5710

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