Teknoloji kullanımının artmasıyla birlikte iletişime verilen önem de artmıştır. Kurumlar teknolojik gelişmeleri kullanarak kendi iletişim ağını oluşturmakta ve bu iletişim ağını kullanan kurumların başında ise belediyeler gelmektedir. Belediyeler web siteleri aracılığıyla e-hizmetler sunmakta, halkla yakından iletişim kurabilmekte, e-devlet ve e-belediye sistemini kullanarak iletişimi güçlendirmektedir. Bu bağlamda çalışmanın amacı, Konya Büyükşehir Belediyesi’nin web sitesinin işlevselliğinin, sunulan e-hizmetlerin ve halkla ilişkiler faaliyetlerinin içerik analizi yöntemiyle incelenmesidir. Çalışmada verilerin analiz edilmesinde Tanyıldızı ve Karatepe (2011) tarafından oluşturulmuş olan bir kodlama cetveli kullanılmış ve bu cetvele çeşitli eklemeler de yapılmıştır. Elde edilen bulgular doğrultusunda Konya Büyükşehir Belediyesi web sitesinin işlevsel ve sunulan e-hizmetlerin ve halkla ilişkiler çalışmalarının genel olarak yeterli fakat bazı eksikliklerin de olduğu tespit edilmiştir. Çalışma sonucunda, web sitesi üzerinden sunulan e-hizmetlerin ve halkla ilişkiler çalışmalarının kalitesinin artırılması ve tespit edilen eksikliklerin giderilmesi için çeşitli önerilerde bulunulmuştur.
With the increasing use of technology, the importance given to communication has increased. Institutions create their own communication network by using technological developments and municipalities are the leading institutions that use this communication network. Municipalities provide e-services through their websites, communicate closely with the public, and strengthen communication by using the e-government and e-municipality systems. In this context, the purpose of the study is to examine the functionality of the website of Konya Metropolitan Municipality, the offered e-services and public relations activities with the content analysis method. In the analysis of the data in the study, a coding scale created by Tanyıldızı and Karatepe (2011) was used and various additions were made to this scale. In line with the findings obtained, it has been determined that the functional and offered e-services and public relations studies of the Konya Metropolitan Municipality website are generally sufficient but have some deficiencies. As a result of the study, various suggestions were made to increase the quality of e-services and public relations works offered on the website and to eliminate the deficiencies identified.
Primary Language | Turkish |
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Journal Section | Research Articles |
Authors | |
Publication Date | December 31, 2020 |
Submission Date | September 14, 2020 |
Published in Issue | Year 2020 Volume: 2 Issue: 2 |
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