Uluslararası Medya ve İletişim Araştırmaları Hakemli Dergisi

Abstract

Communication, one of humanity’s fundamental needs, has always been the core activity in interpersonal relationships, leading to the invention of new tools and techniques to facilitate interaction. The communication process is based on shared concepts agreed upon by both the producers and consumers of content. Each invention has accelerated, simplified, and diversified communication.
The development of communication tools has paralleled human progress, with technologies emerging from societal changes and, in turn, driving transformations. From the first hand-written books to today’s digital broadcasts, communication technologies have undergone significant evolution worldwide. These tools have influenced and shaped individuals’ daily habits, emotions, thoughts, family lives, societal reactions, psychology, and political views.
People rely on the media for news, entertainment, and information, and the media continuously innovates to meet consumer expectations. The evolution of media has been shaped and continues to be influenced by various factors, including technological advancements and political, social, and cultural changes.
With the advent of computers and, later, the internet, new media has provided opportunities for communication, personal sharing, socialization, and ego gratification. While new media has presented people with opportunities they could never have imagined, it has also significantly reduced face-to-face communication and led to the disappearance of many cultural values, giving rise to new ones.
In this context, the study examines the evolution and development of radio and television broadcasting—among the most influential and widely preferred mass communication tools—in Turkey. It addresses not only the formal impacts of technological advancements but also the content-related changes in productions.