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Consumer Behaviour and Purchase Intention for Organic Food

Yıl 2020, Cilt: 14 Sayı: 40, 17 - 23, 26.06.2020

Öz

It is a sad fact that applications made to increase productivity in food products have negative effects on the environment and human health. In addition, consumers' choice of food more consciously leads to an increase in demand for organic foods. In this study, the buying behavior and loyalty of organic food customers are examined with 400 participants in Bursa. While 85% of the respondents consume organic products, 15% of them do not consume organic products. According to the results of the survey, most of the people who consume organic products are university graduates. Organic product markets are preferred for the supply of organic products by the consumers. Product appearance is effective for buying by 54% of individuals who consume organic products. Most consumed organic products are milk and dairy products. In this study, an attempt was made to measure the knowledge and awareness levels of people living in Bursa about organic food. The research is thought to provide beneficial contributions to organic food sector marketing activities and national agriculture.

Kaynakça

  • Bonti-Ankomah, S., Yridoe, E. 2006.Organic and Conventional Food: A Literature Review of the Economics of Consumer Perceptions and Preferences,Organic Agriculture Center of Canada.
  • Collins, M.1986. Consumer Market Research Handbook,Elsevier Science Publishing Company Inc..pg.840
  • Çelikkanat D. 2008. Evaluation of Organic Consumers in the Context of Personal Values, Master Thesis, - Ankara University Institute of Social Sciences..Ankara.
  • Demiryürek K. 2001.Conversion to Organic Hazelnut Production In The Black Sea Region Of Turkey, Proceedings of The Fifth International Congress On Hazelnut,27-31 August, Corvallis, Oregon, USA, ACTA Horticulture, Proceedings Book, pg 556.
  • Erdoğan M.A., Turhan Ş., 2019, Evaluation of Perspectives on Ecotourism of Bursa Uludağ University Agricultural Faculty Students, Journal of Biological & Environmental Sciences, ISSN: 1308-2019 13(38) 85-91.
  • Gürbüz B., M. Macabangin M., 2019. Factors Affectıng Consumer's Behavıour on Purchasıng and Consumptıon of Food Products, Scientific Papers Series Management, Economic Engineering in Agriculture and Rural Development , 19(1):215-222.
  • Fidan F. 2017.Economic Dimension of Organic Agriculture in Bartın Province, Bartın University Institute of Social Sciences Department of Economics, Postgraduate Thesis.,pp.147.
  • Kenanoğlu Z., Miran B. 2002.Farmer Characteristics Determining Organic Agriculture Preference in Aegean Region: Dried Figs and Seedless Dried Figs, Turkey V. Congress of Agricultural Economics, 18-20 September, Proceedings Book. Erzurum,pp. 188-196
  • Magnusson, M. K, Avola, A., Hursti, U., Aberg, L., Sjoden, P.2003. Choice of Organic Food is Related to Perceived Consequences for Human Health And to Environmentally Friendly Behaviour. Appetite,40(2): 109-117
  • McHugh, M,L. 2013.The Chi-square test of Independence,Biochemia Medica, 23(2):143–9, Meral, Y., Şahin, A. 2013.Consumers' Perception of Geographically Marked Product: Gemlik Olives Case,KSÜ Journal of Natural Sciences. 16(4):16-24.
  • Raletic Jotanovic, S., Sudarevic, T, Grubor. A., Katic, A., Vuksanovic, N. 2019. Consumers’ Environmental Management of Waste Analysis of the Former Yugoslavian Republics.Applied Ecology and Environmental Research.17(4): 7229-7247.
  • Saba A, Messina F. 2003. Attitudes towards Organic Foods and Risk/Benefit Perception Associated with Pesticides,Food Quality and Preference.14(8): 637- 645.
  • Salali, H. E., Atis, E. 2018.Assessing Farmers’ and Consumers’ Attitudes Toward Local Wheat Varieties,The Case of Aegean Region,Fresenius Environmental Bulletin, ISSN: 1018-4619. Germany. 27: 1928-1934.
  • Sanjuan A, Sanchez M, Gil JM, Gracia A, Soler, F. 2003. Brakes to Organic Market Enlargement in Spain,Consumers’ and Retailers’ Attitudes and Willingness to Pay. International Journal of Consumer Studies,27(2):134-144.
  • Schifferstein, H.N.J,. 1998. Oude Ophuis, P.A.M.:Health-Related Determinants of Organic Food Consumption In the Netherlands, Food Quality and Preference.. 9(3):119-133.
  • Torjusen H, Lieblein G, Wandel M, Francis CA, 2001. Food System Orientation and Quality Perception Among Consumers and Producers of Organic Food in Hedmark Country, Norway. Food Quality and Preference, 12(3): 207-216.
  • Winter, J.C.F. 2013.Using the Student’s t-test with extremely small sample sizes, Practical Assessment Research& Evaluation.2001. ISSN 1531-7714, 18(10).
  • Mclver, H.2004.Organic Hip: Popular Picks at Health Food Stores, Better Nutrition, 66, (2):58.
Yıl 2020, Cilt: 14 Sayı: 40, 17 - 23, 26.06.2020

Öz

Kaynakça

  • Bonti-Ankomah, S., Yridoe, E. 2006.Organic and Conventional Food: A Literature Review of the Economics of Consumer Perceptions and Preferences,Organic Agriculture Center of Canada.
  • Collins, M.1986. Consumer Market Research Handbook,Elsevier Science Publishing Company Inc..pg.840
  • Çelikkanat D. 2008. Evaluation of Organic Consumers in the Context of Personal Values, Master Thesis, - Ankara University Institute of Social Sciences..Ankara.
  • Demiryürek K. 2001.Conversion to Organic Hazelnut Production In The Black Sea Region Of Turkey, Proceedings of The Fifth International Congress On Hazelnut,27-31 August, Corvallis, Oregon, USA, ACTA Horticulture, Proceedings Book, pg 556.
  • Erdoğan M.A., Turhan Ş., 2019, Evaluation of Perspectives on Ecotourism of Bursa Uludağ University Agricultural Faculty Students, Journal of Biological & Environmental Sciences, ISSN: 1308-2019 13(38) 85-91.
  • Gürbüz B., M. Macabangin M., 2019. Factors Affectıng Consumer's Behavıour on Purchasıng and Consumptıon of Food Products, Scientific Papers Series Management, Economic Engineering in Agriculture and Rural Development , 19(1):215-222.
  • Fidan F. 2017.Economic Dimension of Organic Agriculture in Bartın Province, Bartın University Institute of Social Sciences Department of Economics, Postgraduate Thesis.,pp.147.
  • Kenanoğlu Z., Miran B. 2002.Farmer Characteristics Determining Organic Agriculture Preference in Aegean Region: Dried Figs and Seedless Dried Figs, Turkey V. Congress of Agricultural Economics, 18-20 September, Proceedings Book. Erzurum,pp. 188-196
  • Magnusson, M. K, Avola, A., Hursti, U., Aberg, L., Sjoden, P.2003. Choice of Organic Food is Related to Perceived Consequences for Human Health And to Environmentally Friendly Behaviour. Appetite,40(2): 109-117
  • McHugh, M,L. 2013.The Chi-square test of Independence,Biochemia Medica, 23(2):143–9, Meral, Y., Şahin, A. 2013.Consumers' Perception of Geographically Marked Product: Gemlik Olives Case,KSÜ Journal of Natural Sciences. 16(4):16-24.
  • Raletic Jotanovic, S., Sudarevic, T, Grubor. A., Katic, A., Vuksanovic, N. 2019. Consumers’ Environmental Management of Waste Analysis of the Former Yugoslavian Republics.Applied Ecology and Environmental Research.17(4): 7229-7247.
  • Saba A, Messina F. 2003. Attitudes towards Organic Foods and Risk/Benefit Perception Associated with Pesticides,Food Quality and Preference.14(8): 637- 645.
  • Salali, H. E., Atis, E. 2018.Assessing Farmers’ and Consumers’ Attitudes Toward Local Wheat Varieties,The Case of Aegean Region,Fresenius Environmental Bulletin, ISSN: 1018-4619. Germany. 27: 1928-1934.
  • Sanjuan A, Sanchez M, Gil JM, Gracia A, Soler, F. 2003. Brakes to Organic Market Enlargement in Spain,Consumers’ and Retailers’ Attitudes and Willingness to Pay. International Journal of Consumer Studies,27(2):134-144.
  • Schifferstein, H.N.J,. 1998. Oude Ophuis, P.A.M.:Health-Related Determinants of Organic Food Consumption In the Netherlands, Food Quality and Preference.. 9(3):119-133.
  • Torjusen H, Lieblein G, Wandel M, Francis CA, 2001. Food System Orientation and Quality Perception Among Consumers and Producers of Organic Food in Hedmark Country, Norway. Food Quality and Preference, 12(3): 207-216.
  • Winter, J.C.F. 2013.Using the Student’s t-test with extremely small sample sizes, Practical Assessment Research& Evaluation.2001. ISSN 1531-7714, 18(10).
  • Mclver, H.2004.Organic Hip: Popular Picks at Health Food Stores, Better Nutrition, 66, (2):58.
Toplam 18 adet kaynakça vardır.

Ayrıntılar

Birincil Dil İngilizce
Konular Tarımsal Biyoteknoloji (Diğer)
Bölüm Makaleler
Yazarlar

Burcu Erdal

Şule Turhan

Yayımlanma Tarihi 26 Haziran 2020
Yayımlandığı Sayı Yıl 2020 Cilt: 14 Sayı: 40

Kaynak Göster

APA Erdal, B., & Turhan, Ş. (2020). Consumer Behaviour and Purchase Intention for Organic Food. Journal of Biological and Environmental Sciences, 14(40), 17-23.
AMA Erdal B, Turhan Ş. Consumer Behaviour and Purchase Intention for Organic Food. JBES. Haziran 2020;14(40):17-23.
Chicago Erdal, Burcu, ve Şule Turhan. “Consumer Behaviour and Purchase Intention for Organic Food”. Journal of Biological and Environmental Sciences 14, sy. 40 (Haziran 2020): 17-23.
EndNote Erdal B, Turhan Ş (01 Haziran 2020) Consumer Behaviour and Purchase Intention for Organic Food. Journal of Biological and Environmental Sciences 14 40 17–23.
IEEE B. Erdal ve Ş. Turhan, “Consumer Behaviour and Purchase Intention for Organic Food”, JBES, c. 14, sy. 40, ss. 17–23, 2020.
ISNAD Erdal, Burcu - Turhan, Şule. “Consumer Behaviour and Purchase Intention for Organic Food”. Journal of Biological and Environmental Sciences 14/40 (Haziran 2020), 17-23.
JAMA Erdal B, Turhan Ş. Consumer Behaviour and Purchase Intention for Organic Food. JBES. 2020;14:17–23.
MLA Erdal, Burcu ve Şule Turhan. “Consumer Behaviour and Purchase Intention for Organic Food”. Journal of Biological and Environmental Sciences, c. 14, sy. 40, 2020, ss. 17-23.
Vancouver Erdal B, Turhan Ş. Consumer Behaviour and Purchase Intention for Organic Food. JBES. 2020;14(40):17-23.

Journal of Biological and Environmental Sciences is the official journal of Bursa Uludag University

Bursa Uludag University, Gorukle Campus, 16059, Bursa, Türkiye.