Sistematik Derlemeler ve Meta Analiz
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Review of Studies on Artificial Intelligence Applications in Hospitality Businesses

Yıl 2025, Cilt: 2 Sayı: 3, 37 - 51, 30.06.2025

Halil Sunar , Alper Ateş , Abdullah Köseoğlu

Öz

In the hospitality sector, which is a key part of the tourism industry, the need to adopt innovative approaches arises from constantly changing customer expectations, competitive market conditions and technological developments. One of the most innovative approaches to the hospitality industry is the use of artificial intelligence. Artificial intelligence (AI) is an important transformation tool in the hospitality industry. This technology has become a critical tool in enabling hoteliers to customize the customer experience, improve service quality, enhance guest experiences, increase satisfaction levels, increase operational efficiency, optimize energy consumption, maintenance processes, etc., predict guest desires and expectations, use resources efficiently, and reduce costs. This advancement has led to the development of related literature. This study conducted a bibliometric analysis of publications on artificial intelligence in the hospitality sector. Within the scope of the research, 307 publications were analyzed using the Web of Science database on 04.02.2025 using the search terms "hotel industry" and "artificial intelligence." We performed the bibliometric analysis and created graphs using Web of Science Analysis, VOSviewer, and Bibliometrix. The keywords, abstracts, prominent publications, research topics, prominent authors, journals, and relationship networks for the publications examined in this study were examined, and suggestions were presented regarding current issues in the literature and future study topics.

Anahtar Kelimeler

Hospitality sector Artificial Intelligence Bibliometric Analysis Web of Science VOSviewer Bibliometrix

Kaynakça

  • Ali, F., Park, E., Kwon, J., & Chae, B. (2019). 30 Years of contemporary hospitality management: uncovering the bibliometrics and topical trends. International Journal of Contemporary Hospitality Management, 31(7), 2641-2665. https://doi.org/10.1108/IJCHM-10-2018-0832
  • Ateş, A., Kurt, A. & Sunar, H. (2024b). Google Haritalar Üzerine Yapılan Çalışmaların Bibliyometrik Analizi, Selçuk Turizm ve Bilişim Araştırmaları Dergisi, 5:36-51
  • Ateş, A., Sunar, H. & Kurt, A. (2024a). Bibliometric Analysis on Sustainable Tourism and The Environment in The Literature Related to Destination Management, Present Environment and Sustainable Development, Vol. 18 (2), 43-62. https://doi.org/10.47743/pesd2024182003
  • Ateş, A., Sunar, H. ve Coşkuner, M. (2020). Sanal Gerçekliğin Müzelerde Kullanılmasına Yönelik Bir Araştırma, Global Transformation And Differentiation II, Digitalization and The Future of Digital Society, Bildiriler Kitabı, 12-14 Mart. Antalya. ss. 8-14.
  • Belanche, D., Casaló, L. V., & Flavián, C. (2021). Frontline robots in tourism and hospitality: service enhancement or cost reduction?. Electronic markets, 31(3), 477-492. https://doi.org/10.1007/s12525-020-00432-5
  • Bowen, J., & Morosan, C. (2018). Beware hospitality industry: the robots are coming. Worldwide Hospitality and Tourism Themes, 10(6), 726-733. https://doi.org/10.1108/WHATT-07-2018-0045
  • Buhalis, D., Law, R. (2008). Progress in Information Technology and Tourism Management: 20 Years on and 10 Years After the Internet-The State of e-Tourism Research. Tourism management, 29(4), 609-623. https://doi.org/10.1016/j.tourman.2008.01.005
  • Buhalis, D., O’Connor, P. (2005). Information Communication Technology Revolutionizing Tourism. Tourism recreation research, 30(3), 7-16. https://doi.org/10.1080/02508281.2005.11081482
  • Bulchand-Gidumal, J., William Secin, E., O’Connor, P., & Buhalis, D. (2024). Artificial intelligence’s impact on hospitality and tourism marketing: exploring key themes and addressing challenges. Current Issues in Tourism, 27(14), 2345-2362. https://doi.org/10.1080/13683500.2023.2229480
  • Chalotra, V., & Andotra, N. (2024). Digitalisation of Travel Industry: Investigating the Role of Artificial Intelligence, Cloud Computing and Machine Learning in Developing Smart Tourism Ecosystem. Journal of Applied Information Science, 12(1). 1-6.
  • Choi, Y., Choi, M., Oh, M., & Kim, S. (2020). Service robots in hotels: understanding the service quality perceptions of human-robot interaction. Journal of Hospitality Marketing & Management, 29(6), 613-635. https://doi.org/10.1080/19368623.2020.1703871
  • Donthu, N., Kumar, S., Mukherjee, D., Pandey, N., & Lim, W. M. (2021). How to Conduct A Bibliometric Analysis: An Overview And Guidelines. Journal of business research, 133, 285-296. https://doi.org/10.1016/j.jbusres.2021.04.070
  • Dwivedi, Y. K., Hughes, L., Baabdullah, A. M., Ribeiro-Navarrete, S., Giannakis, M., Al-Debei, M. M., ... & Wamba, S. F. (2022). Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy. International journal of information management, 66, 102542. https://doi.org/10.1016/j.ijinfomgt.2022.102542
  • Dwivedi, Y. K., Pandey, N., Currie, W., & Micu, A. (2024). Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry: practices, challenges and research agenda. International Journal of Contemporary Hospitality Management, 36(1), 1-12. https://doi.org/10.1108/IJCHM-05-2023-0686
  • Erdem, B. (2022). Coğrafi Pazarlama. İçinde: Turizm Sektöründe Güncel Konu ve Yaklaşımlar (Editör: Keleş, H.). Konya. Eğitim Yayınevi.
  • Farooq, R. (2023). Knowledge Management and Performance: A Bibliometric Analysis Based on Scopus and WOS data (1988–2021). Journal of Knowledge Management, 27(7), 1948-1991. https://doi.org/10.1108/JKM-06-2022-0443
  • Fauzi, M. A. (2023). A bibliometric review on knowledge management in tourism and hospitality: past, present and future trends. International Journal of Contemporary Hospitality Management, 35(6), 2178-2201. https://doi.org/10.1108/IJCHM-03-2022-0381
  • Fauzi, M. A., Han, H., Loureiro, S. M. C., Ariza-Montes, A., & Wider, W. (2025). Bibliometric analysis on green hotels: past, present and future trends. Journal of Hospitality and Tourism Insights, 8(1), 241-262. https://doi.org/10.1108/JHTI-01-2024-0121
  • Gajić, T., Petrović, M. D., Pešić, A. M., Conić, M., & Gligorijević, N. (2024). Innovative Approaches in Hotel Management: Integrating Artificial Intelligence (AI) and the Internet of Things (IoT) to Enhance Operational Efficiency and Sustainability. Sustainability, 16(17), 7279. https://doi.org/10.3390/su16177279
  • Gao, Y., Wong, S. L., Md. Khambari, M. N., & Noordin, N. (2022). A bibliometric analysis of online faculty professional development in higher education. Research and Practice in Technology Enhanced Learning, 17(1), 17. https://doi.org/10.1186/s41039-022-00196-w
  • Gaur, L., Afaq, A., Singh, G., & Dwivedi, Y. K. (2021). Role of artificial intelligence and robotics to foster the touchless travel during a pandemic: a review and research agenda. International Journal of Contemporary Hospitality Management, 33(11), 4079-4098. https://doi.org/10.1108/IJCHM-11-2020-1246
  • Gupta, S., Modgil, S., Lee, C. K., Cho, M., & Park, Y. (2022). Artificial Intelligence Enabled Robots For Stay Experience in The Hospitality İndustry in A Smart City. Industrial Management & Data Systems, 122(10), 2331-2350. https://doi.org/10.1108/IMDS-10-2021-0621
  • Gursoy, D., Chi, O. H., Lu, L., & Nunkoo, R. (2019). Consumers acceptance of artificially intelligent (AI) device use in service delivery. International Journal of Information Management, 49, 157-169. https://doi.org/10.1016/j.ijinfomgt.2019.03.008
  • Henriques, H., & Pereira, L. N. (2024). Hotel demand forecasting models and methods using artificial intelligence: A systematic literature review. Tourism & Management Studies, 20(3), 39-51. https://doi.org/10.18089/tms.20240304
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  • Kim, S. S., Kim, J., Badu-Baiden, F., Giroux, M., & Choi, Y. (2021). Preference For Robot Service or Human Service in Hotels? Impacts of The COVID-19 Pandemic. International Journal of Hospitality Management, 93, 102795. https://doi.org/10.1108/IJCHM-03-2020-0237
  • Kim, S. S., Kim, J., Badu-Baiden, F., Giroux, M., & Choi, Y. (2021). Preference for robot service or human service in hotels? Impacts of the COVID-19 pandemic. International Journal of Hospitality Management, 93, 102795. https://doi.org/10.1016/j.ijhm.2020.102795
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  • Kong, H., Yuan, Y., Baruch, Y., Bu, N., Jiang, X., & Wang, K. (2021). Influences of Artificial Intelligence (AI) Awareness on Career Competency And Job Burnout. International Journal of Contemporary Hospitality Management, 33(2), 717-734. https://doi.org/10.1108/IJCHM-07-2020-0789
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  • Leung, R. (2019). Smart Hospitality: Taiwan Hotel Stakeholder Perspectives. Tourism Review, 74(1), 50-62. https://doi.org/10.1108/TR-09-2017-0149
  • Li, J. J., Bonn, M. A., & Ye, B. H. (2019). Hotel Employee's Artificial Intelligence and Robotics Awareness and Its Impact on Turnover Intention: The Moderating Roles of Perceived Organizational Support and Competitive Psychological Climate. Tourism Management, 73, 172-181. https://doi.org/10.1016/j.tourman.2019.02.006
  • Li, J. J., Bonn, M. A., & Ye, B. H. (2019). Hotel employee's artificial intelligence and robotics awareness and its impact on turnover intention: The moderating roles of perceived organizational support and competitive psychological climate. Tourism management, 73, 172-181. https://doi.org/10.1016/j.tourman.2019.02.006
  • Lu, L., Cai, R., & Gursoy, D. (2019). Developing and validating a service robot integration willingness scale. International Journal of Hospitality Management, 80, 36-51. https://doi.org/10.1016/j.ijhm.2019.01.005
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  • Nguyen, T. M., Quach, S., & Thaichon, P. (2022). The effect of AI quality on customer experience and brand relationship. Journal of Consumer Behaviour, 21(3), 481-493. https://doi.org/10.1002/cb.1974 Park, S. (2020). Multifaceted trust in tourism service robots. Annals of Tourism Research, 81, 102888. https://doi.org/10.1016/j.annals.2020.102888
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Konaklama İşletmelerinde Yapay Zekâ Uygulamaları Üzerine Yapılan Çalışmaların İncelenmesi

Yıl 2025, Cilt: 2 Sayı: 3, 37 - 51, 30.06.2025

Halil Sunar , Alper Ateş , Abdullah Köseoğlu

Öz

Turizm endüstrisinin en önemli bileşenlerinden birini oluşturan konaklama sektöründe sürekli değişen müşteri beklentileri, rekabetçi pazar koşulları ve teknolojik gelişmeler, sektörde yenilikçi yaklaşımların benimsenmesini zorunlu kılmaktadır. Konaklama sektöründe son yıllardaki en yenilikçi yaklaşımların başında yapay zekâ teknolojilerinin kullanımı gelmektedir. Yapay zekâ (YZ), konaklama sektöründe önemli bir dönüşüm aracı olarak öne çıkmaktadır. Bu teknoloji, otel işletmelerinin müşteri deneyimini özelleştirmelerine ve hizmet kalitesini artırmalarına, misafir deneyimlerini geliştirmeye, memnuniyet düzeylerini artırmaya, operasyonel verimliliği artırmaya, enerji tüketimi, bakım süreçleri vb. optimize etmeye, misafir istek ve beklentileri tahminlemeye, kaynakların verimli kullanılmasına, maliyetleri düşürmeye kadar birçok imkan sağlamada kritik bir araç haline gelmiştir. Bu durum beraberinde ilgili literatürün de gelişmesine neden olmuştur. Çalışmanın amacını, konaklama sektöründe yapay zekâ ile ilgili yapılan yayınların bibliyometrik analizini yapmaktır. Araştırma kapsamında Web of Science veri tabanı kullanılarak 04.02.2025 tarihinde “otel endüstrisi” ve “yapay zekâ” arama terimleri kullanılarak yapılan taramada 307 yayın incelenmiştir. Bibliyometrik analizin yapılmasında ve grafiklerin oluşturulmasında Web of Science Analysis, VOSviewer ve Bibliometrix’ten yararlanılmıştır. Çalışma kapsamında incelenen yayınlara yönelik anahtar kelimeler, özetler, öne çıkan yayınlar, araştırma konuları, öne çıkan yazarlar, dergiler ve ilişki ağları incelenerek literatürdeki güncel konular ve geleceğe yönelik çalışma konuları ile ilgili öneriler sunulmuştur.

Anahtar Kelimeler

Konaklama sektörü Yapay Zekâ Bibliyometrik Analiz Web of Science VOSviewer Bibliometrix

Kaynakça

  • Ali, F., Park, E., Kwon, J., & Chae, B. (2019). 30 Years of contemporary hospitality management: uncovering the bibliometrics and topical trends. International Journal of Contemporary Hospitality Management, 31(7), 2641-2665. https://doi.org/10.1108/IJCHM-10-2018-0832
  • Ateş, A., Kurt, A. & Sunar, H. (2024b). Google Haritalar Üzerine Yapılan Çalışmaların Bibliyometrik Analizi, Selçuk Turizm ve Bilişim Araştırmaları Dergisi, 5:36-51
  • Ateş, A., Sunar, H. & Kurt, A. (2024a). Bibliometric Analysis on Sustainable Tourism and The Environment in The Literature Related to Destination Management, Present Environment and Sustainable Development, Vol. 18 (2), 43-62. https://doi.org/10.47743/pesd2024182003
  • Ateş, A., Sunar, H. ve Coşkuner, M. (2020). Sanal Gerçekliğin Müzelerde Kullanılmasına Yönelik Bir Araştırma, Global Transformation And Differentiation II, Digitalization and The Future of Digital Society, Bildiriler Kitabı, 12-14 Mart. Antalya. ss. 8-14.
  • Belanche, D., Casaló, L. V., & Flavián, C. (2021). Frontline robots in tourism and hospitality: service enhancement or cost reduction?. Electronic markets, 31(3), 477-492. https://doi.org/10.1007/s12525-020-00432-5
  • Bowen, J., & Morosan, C. (2018). Beware hospitality industry: the robots are coming. Worldwide Hospitality and Tourism Themes, 10(6), 726-733. https://doi.org/10.1108/WHATT-07-2018-0045
  • Buhalis, D., Law, R. (2008). Progress in Information Technology and Tourism Management: 20 Years on and 10 Years After the Internet-The State of e-Tourism Research. Tourism management, 29(4), 609-623. https://doi.org/10.1016/j.tourman.2008.01.005
  • Buhalis, D., O’Connor, P. (2005). Information Communication Technology Revolutionizing Tourism. Tourism recreation research, 30(3), 7-16. https://doi.org/10.1080/02508281.2005.11081482
  • Bulchand-Gidumal, J., William Secin, E., O’Connor, P., & Buhalis, D. (2024). Artificial intelligence’s impact on hospitality and tourism marketing: exploring key themes and addressing challenges. Current Issues in Tourism, 27(14), 2345-2362. https://doi.org/10.1080/13683500.2023.2229480
  • Chalotra, V., & Andotra, N. (2024). Digitalisation of Travel Industry: Investigating the Role of Artificial Intelligence, Cloud Computing and Machine Learning in Developing Smart Tourism Ecosystem. Journal of Applied Information Science, 12(1). 1-6.
  • Choi, Y., Choi, M., Oh, M., & Kim, S. (2020). Service robots in hotels: understanding the service quality perceptions of human-robot interaction. Journal of Hospitality Marketing & Management, 29(6), 613-635. https://doi.org/10.1080/19368623.2020.1703871
  • Donthu, N., Kumar, S., Mukherjee, D., Pandey, N., & Lim, W. M. (2021). How to Conduct A Bibliometric Analysis: An Overview And Guidelines. Journal of business research, 133, 285-296. https://doi.org/10.1016/j.jbusres.2021.04.070
  • Dwivedi, Y. K., Hughes, L., Baabdullah, A. M., Ribeiro-Navarrete, S., Giannakis, M., Al-Debei, M. M., ... & Wamba, S. F. (2022). Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy. International journal of information management, 66, 102542. https://doi.org/10.1016/j.ijinfomgt.2022.102542
  • Dwivedi, Y. K., Pandey, N., Currie, W., & Micu, A. (2024). Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry: practices, challenges and research agenda. International Journal of Contemporary Hospitality Management, 36(1), 1-12. https://doi.org/10.1108/IJCHM-05-2023-0686
  • Erdem, B. (2022). Coğrafi Pazarlama. İçinde: Turizm Sektöründe Güncel Konu ve Yaklaşımlar (Editör: Keleş, H.). Konya. Eğitim Yayınevi.
  • Farooq, R. (2023). Knowledge Management and Performance: A Bibliometric Analysis Based on Scopus and WOS data (1988–2021). Journal of Knowledge Management, 27(7), 1948-1991. https://doi.org/10.1108/JKM-06-2022-0443
  • Fauzi, M. A. (2023). A bibliometric review on knowledge management in tourism and hospitality: past, present and future trends. International Journal of Contemporary Hospitality Management, 35(6), 2178-2201. https://doi.org/10.1108/IJCHM-03-2022-0381
  • Fauzi, M. A., Han, H., Loureiro, S. M. C., Ariza-Montes, A., & Wider, W. (2025). Bibliometric analysis on green hotels: past, present and future trends. Journal of Hospitality and Tourism Insights, 8(1), 241-262. https://doi.org/10.1108/JHTI-01-2024-0121
  • Gajić, T., Petrović, M. D., Pešić, A. M., Conić, M., & Gligorijević, N. (2024). Innovative Approaches in Hotel Management: Integrating Artificial Intelligence (AI) and the Internet of Things (IoT) to Enhance Operational Efficiency and Sustainability. Sustainability, 16(17), 7279. https://doi.org/10.3390/su16177279
  • Gao, Y., Wong, S. L., Md. Khambari, M. N., & Noordin, N. (2022). A bibliometric analysis of online faculty professional development in higher education. Research and Practice in Technology Enhanced Learning, 17(1), 17. https://doi.org/10.1186/s41039-022-00196-w
  • Gaur, L., Afaq, A., Singh, G., & Dwivedi, Y. K. (2021). Role of artificial intelligence and robotics to foster the touchless travel during a pandemic: a review and research agenda. International Journal of Contemporary Hospitality Management, 33(11), 4079-4098. https://doi.org/10.1108/IJCHM-11-2020-1246
  • Gupta, S., Modgil, S., Lee, C. K., Cho, M., & Park, Y. (2022). Artificial Intelligence Enabled Robots For Stay Experience in The Hospitality İndustry in A Smart City. Industrial Management & Data Systems, 122(10), 2331-2350. https://doi.org/10.1108/IMDS-10-2021-0621
  • Gursoy, D., Chi, O. H., Lu, L., & Nunkoo, R. (2019). Consumers acceptance of artificially intelligent (AI) device use in service delivery. International Journal of Information Management, 49, 157-169. https://doi.org/10.1016/j.ijinfomgt.2019.03.008
  • Henriques, H., & Pereira, L. N. (2024). Hotel demand forecasting models and methods using artificial intelligence: A systematic literature review. Tourism & Management Studies, 20(3), 39-51. https://doi.org/10.18089/tms.20240304
  • Hussein Al-shami, S. A., Mamun, A. A., Ahmed, E. M., & Rashid, N. (2022). Artificial İntelligent Towards Hotels’ Competitive Advantage. An Exploratory Study From the UAE. Foresight, 24(5), 625-636. https://doi.org/10.1108/FS-01-2021-0014
  • Jiang, Y., & Wen, J. (2020). Effects of COVID-19 on hotel marketing and management: a perspective article. International journal of contemporary hospitality management, 32(8), 2563-2573. https://doi.org/10.1108/IJCHM-03-2020-0237
  • Kim, S. S., Kim, J., Badu-Baiden, F., Giroux, M., & Choi, Y. (2021). Preference For Robot Service or Human Service in Hotels? Impacts of The COVID-19 Pandemic. International Journal of Hospitality Management, 93, 102795. https://doi.org/10.1108/IJCHM-03-2020-0237
  • Kim, S. S., Kim, J., Badu-Baiden, F., Giroux, M., & Choi, Y. (2021). Preference for robot service or human service in hotels? Impacts of the COVID-19 pandemic. International Journal of Hospitality Management, 93, 102795. https://doi.org/10.1016/j.ijhm.2020.102795
  • Knani, M., Echchakoui, S., & Ladhari, R. (2022). Artificial intelligence in tourism and hospitality: Bibliometric analysis and research agenda. International Journal of Hospitality Management, 107, 103317. https://doi.org/10.1016/j.ijhm.2022.103317
  • Kong, H., Wang, K., Qiu, X., Cheung, C., & Bu, N. (2023). 30 years of artificial intelligence (AI) research relating to the hospitality and tourism industry. International Journal of Contemporary Hospitality Management, 35(6), 2157-2177. https://doi.org/10.1108/IJCHM-03-2022-0354
  • Kong, H., Yuan, Y., Baruch, Y., Bu, N., Jiang, X., & Wang, K. (2021). Influences of Artificial Intelligence (AI) Awareness on Career Competency And Job Burnout. International Journal of Contemporary Hospitality Management, 33(2), 717-734. https://doi.org/10.1108/IJCHM-07-2020-0789
  • Korkmaz, Ö. F., Soğukoğlu Korkmaz, S., & Sunar, H. (2023). Kamu ve Özel Bankalarda Mobil Bankacılık Özelliklerinin Mobil Bankacılık Kalitesi Üzerine ve Mobil Bankacılık Kalitesinin Banka İtibarı Üzerine Etkisinin Belirlenmesi: Giresun İli Örneği. Selçuk Üniversitesi Akşehir Meslek Yüksekokulu Sosyal Bilimler Dergisi (16), 146-160.
  • Korkmaz, Ö. F., Soğukoğlu Korkmaz, S., Tunçez, H. A., Gültekin, N. (2024). Finansal Okuryazarlık, Finansal Tabana Yayılma ve Finansal Erişim Üzerine Literatür İncelemesi. Söke İşletme Fakültesi Dergisi, 1(1), 16-25.
  • Kumar, S., Pandey, N., Lim, W. M., Chatterjee, A. N., & Pandey, N. (2021). What do we know about transfer pricing? Insights from bibliometric analysis. Journal of Business Research, 134, 275-287. https://doi.org/10.1016/j.jbusres.2021.05.041
  • Leung, R. (2019). Smart Hospitality: Taiwan Hotel Stakeholder Perspectives. Tourism Review, 74(1), 50-62. https://doi.org/10.1108/TR-09-2017-0149
  • Li, J. J., Bonn, M. A., & Ye, B. H. (2019). Hotel Employee's Artificial Intelligence and Robotics Awareness and Its Impact on Turnover Intention: The Moderating Roles of Perceived Organizational Support and Competitive Psychological Climate. Tourism Management, 73, 172-181. https://doi.org/10.1016/j.tourman.2019.02.006
  • Li, J. J., Bonn, M. A., & Ye, B. H. (2019). Hotel employee's artificial intelligence and robotics awareness and its impact on turnover intention: The moderating roles of perceived organizational support and competitive psychological climate. Tourism management, 73, 172-181. https://doi.org/10.1016/j.tourman.2019.02.006
  • Lu, L., Cai, R., & Gursoy, D. (2019). Developing and validating a service robot integration willingness scale. International Journal of Hospitality Management, 80, 36-51. https://doi.org/10.1016/j.ijhm.2019.01.005
  • Lukanova, G., & Ilieva, G. (2019). Robots, Artificial Intelligence, and Service Automation in Hotels. in Robots, Artificial Intelligence, and Service Automation in Travel, Tourism and Hospitality (pp. 157-183). Emerald Publishing Limited. https://doi.org/10.1108/978-1-78756-687-320191009
  • Morandini, S., Fraboni, F., De Angelis, M., Puzzo, G., Giusino, D., & Pietrantoni, L. (2023). The impact of artificial intelligence on workers’ skills: Upskilling and reskilling in organisations. Informing Science, 26, 39-68. https://dx.doi.org/10.28945/5078
  • Nam, K., Dutt, C. S., Chathoth, P., Daghfous, A., & Khan, M. S. (2021). The adoption of artificial intelligence and robotics in the hotel industry: prospects and challenges. Electronic Markets, 31, 553-574. https://doi.org/10.1007/s12525-020-00442-3
  • Nguyen, T. M., Quach, S., & Thaichon, P. (2022). The effect of AI quality on customer experience and brand relationship. Journal of Consumer Behaviour, 21(3), 481-493. https://doi.org/10.1002/cb.1974 Park, S. (2020). Multifaceted trust in tourism service robots. Annals of Tourism Research, 81, 102888. https://doi.org/10.1016/j.annals.2020.102888
  • Pillai, S. G., Haldorai, K., Seo, W. S., & Kim, W. G. (2021). COVID-19 and hospitality 5.0: Redefining hospitality operations. International Journal of Hospitality Management, 94, 102869. https://doi.org/10.1016/j.ijhm.2021.102869
  • Prentice, C., Dominique Lopes, S., & Wang, X. (2020a). Emotional Intelligence or Artificial Intelligence– An Employee Perspective. Journal of Hospitality Marketing & Management, 29(4), 377-403. https://doi.org/10.1080/19368623.2019.1647124
  • Prentice, C., Dominique Lopes, S., & Wang, X. (2020b). The Impact of Artificial Intelligence and Employee Service Quality on Customer Satisfaction and Loyalty. Journal of Hospitality Marketing & Management, 29(7), 739-756. https://doi.org/10.1080/19368623.2020.1722304
  • Rožman, M., Oreški, D., & Tominc, P. (2023). Artificial-Intelligence-Supported Reduction of Employees’ Workload to Increase the Company’s Performance in Today’s VUCA Environment. Sustainability, 15(6), 5019. https://doi.org/10.3390/su15065019
  • Russell, S. J., Norvig, P., & ProQuest. (2016). Artificial intelligence: A modern approach (Global; 3rd ed.). Pearson Education Limited.
  • Sarkar, A., Wang, H., Rahman, A., Memon, W. H., & Qian, L. (2022). A bibliometric analysis of sustainable agriculture: based on the Web of Science (WOS) platform. Environmental Science and Pollution Research, 29(26), 38928-38949. https://doi.org/10.1007/s11356-022-19632-x
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  • Štilić, A., Nicić, M., & Puška, A. (2023). Check-in To The Future: Exploring The Impact of Contemporary Information Technologies and Artificial Intelligence on The Hotel Industry. Turističko Poslovanje, (31). https://doi.org/10.5937/turpos0-43739
  • Sunar, H. (2021). Çevrimiçi Değerlendirmelere Yönelik İnceleme: Uzungöl Örneği. Çatalhöyük Uluslararası Turizm ve Sosyal Araştırmalar Dergisi (7), 46-55.
  • Sunar, H., Şahin, M., & Ateş, A. (2020). Pandemi Döneminde ve Sonrasında Turizm Sektöründe Otomasyon Sistemlerinin Kullanılması, 4. In International Mersin Symposium. Bildiri Tam Metin Kitabı-1, 116-135.
  • Ülker, P., Ülker, M., & Karamustafa, K. (2023). Bibliometric analysis of bibliometric studies in the field of tourism and hospitality. Journal of Hospitality and Tourism Insights, 6(2), 797-818. https://doi.org/10.1108/JHTI-10-2021-0291
  • Waqar, M., Bhatti, I., & Khan, A. H. (2024). AI-powered automation: Revolutionizing industrial processes and enhancing operational efficiency. Revista de Inteligencia Artificial en Medicina, 15(1), 1151-1175.
  • Wu, F. , Sorokina, N. and Putra, E. (2023) Customers Satisfaction on Robots, Artificial Intelligence and Service Automation (RAISA) in the Hotel Industry: A Comprehensive Review. Open Journal of Business and Management, 11, 1227-1247. doi: 10.4236/ojbm.2023.113069.
  • Wynn, M., & Jones, P. (2022). IT Strategy in The Hotel Industry in The Digital Era. Sustainability, 14(17), 10705. https://doi.org/10.3390/su141710705
  • Yamaguchi, N. U., Bernardino, E. G., Ferreira, M. E. C., de Lima, B. P., Pascotini, M. R., & Yamaguchi, M. U. (2023). Sustainable development goals: A bibliometric analysis of literature reviews. Environmental Science and Pollution Research, 30(3), 5502-5515. https://doi.org/10.1007/s11356-022-24379-6
  • Zeng, Z., Chen, P. J., & Lew, A. A. (2020). From high-touch to high-tech: COVID-19 drives robotics adoption. Tourism geographies, 22(3), 724-734. https://doi.org/10.1080/14616688.2020.1762118
Toplam 58 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Konular Strateji, Yönetim ve Örgütsel Davranış (Diğer)
Bölüm Derlemeler
Yazarlar

Halil Sunar 0000-0002-5131-4056

Alper Ateş 0000-0002-4347-7306

Abdullah Köseoğlu 0000-0002-6885-7225

Yayımlanma Tarihi 30 Haziran 2025
Gönderilme Tarihi 13 Haziran 2025
Kabul Tarihi 30 Haziran 2025
Yayımlandığı Sayı Yıl 2025 Cilt: 2 Sayı: 3

Kaynak Göster

APA Sunar, H., Ateş, A., & Köseoğlu, A. (2025). Konaklama İşletmelerinde Yapay Zekâ Uygulamaları Üzerine Yapılan Çalışmaların İncelenmesi. Söke İşletme Fakültesi Dergisi, 2(3), 37-51.
 Kapak Resmi İndir