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Seda Özkişi Professional It is not affiliated with an institution
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1 Publication
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Research Fields

Digital Advertising Advertising Studies Advertising Campaigns Advertising Strategies Ad Writing Public Relations Public Relations Campaigns and Applications Marketing Communications Consumer Behaviour

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It is not affiliated with an institution

Popular Publications

The Power of Narrative in Postmodern Marketing: A Research on the Effect of Brand Stories on Consumer Purchasing Behavior - The Example of Sahibinden.com
Authors: Seda Özkişi , Gonca Yıldırım
Published: 2025 , Uluslararası Medya ve İletişim Araştırmaları Hakemli Dergisi
DOI: -
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 74

0

1

74

Publications

The Power of Narrative in Postmodern Marketing: A Research on the Effect of Brand Stories on Consumer Purchasing Behavior - The Example of Sahibinden.com
Authors: Seda Özkişi , Gonca Yıldırım
Published: 2025 , Uluslararası Medya ve İletişim Araştırmaları Hakemli Dergisi
DOI: -
FAVORITE 1 TOTAL DOWNLOAD COUNT 74

1

74

Articles published in
Uluslararası Medya ve İletişim Araştırmaları Hakemli Dergisi
Uluslararası Medya ve İletişim Araştırmaları Hakemli Dergisi
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